ECCO® Tech: Strategy & Identity
ECCO® Tech: Strategy & Identity
ECCO®: Brand Strategy & Identity
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Client
ECCO®
Year
2023
Role
Brand Framework
Brand Identity
Employer Branding
ECCO Tech House is the engine behind ECCO’s digital transformation. We shaped the brand strategy and identity, supporting a shift from traditional IT to an agile, engineer-led culture built for speed, collaboration and innovation.
ECCO® Tech House is a driver and a tool for implementing the digital transformation. When we enter ECCO® Tech House, we can work differently. Less big corp silos more autonomous and engineer driven.
ECCO® Tech House is a driver and a tool for implementing the digital transformation. When we enter ECCO® Tech House, we can work differently. Less big corp silos more autonomous and engineer driven.
ECCO® Tech House is a driver and a tool for implementing the digital transformation. When we enter ECCO® Tech House, we can work differently. Less big corp silos more autonomous and engineer driven.
Jonas Gøttler, COO & Co-Founder
TEAM
Mads Severinsen
Jesper Juul Sehested
MOTION GRAPHICS
Andreas Trankjær
ECCO® Tech House is where curiosity meets collaboration, experimentation meets execution, and the future of ECCO®’s digital landscape takes shape. ECCO® Tech House’s mission is to attract top tech talent from around the world by creating a collaborative and dynamic environment that fosters innovation and creativity. Here, an international team of engineers and developers works together, not only to prototype and implement new technologies but also to redefine the way ECCO® operates across business units.
