BL Amene Boliger: Design & Production

BL Amene Boliger: Design & Production

BL Amene Boliger: Design & Production

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Client
BL – Danmarks Almene Boliger

Year
2023

Role
Campaign concept
Communication
Digital platform
Event Design
Event Production
Identity

We created “Vi samles,” a nationwide campaign and festival tour designed to strengthen local communities and everyday democracy. Built on co-creation, the campaign connected physical events with digital and local communication across touchpoints.

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National Campaign 5x Regional Events +1k Guests

National Campaign 5x Regional Events +1k Guests

National Campaign 5x Regional Events +1k Guests

TEAM
Martin Rohde
Julia Schougaard
Jesper Juul Sehested
Mads Severinsen

FILM PRODUCTION
Håkon Media

We developed “Vi samles,” a nationwide campaign and festival tour bringing together Danmarks Almene Boliger and five housing associations to strengthen local communities and everyday democracy. The initiative was built on close collaboration and co-creation with local stakeholders to ensure relevance in each neighbourhood.

We created a unified platform across all formats, from physical festivals to digital and local communication, making it easy for residents to engage where they live. The result was a cohesive campaign that connected people, strengthened social life and activated communities across the country.

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