CWF 2017: Concept & Production
CWF 2017: Concept & Production
CWF 2017: Concept & Production
PAUSE
PLAY
00:00
/
00:00
Year
2017
Role
AV Production
Concept
Event Design
Festival Production
Graphic Identity
Marketing Strategy
Strategy
We turned Creativity World Forum in Aarhus into a city-wide “nonference,” activating the entire city through 38 interactive sessions. The result was a sold out conference and a unique experience for more than 2000 participants.
+2k Participants 17 Venues 36 Countries 38 Breakout Sessions
+2k Participants 17 Venues 36 Countries 38 Breakout Sessions
+2k Participants 17 Venues 36 Countries 38 Breakout Sessions
TEAM
Adrian Fey
Martin Rohde
Mads Severinsen
Andreas Nielsen
Marie Kjær
VISUAL IDENTITY
Hele Vejen
FILM PRODUCTION
M2 Film
Creativity World Forum travels all over Europe and in 2017 it came to Aarhus, Denmark. The conference gathers top creative minds from all over the world to discuss, network and inspire with the ultimate purpose to create a better future through creativity. We flipped the classic conference setup 180 degrees, and came up with a concept for a ‘non’ference: during two days, we did 38 breakout sessions that forced our guests to experience the entire city of Aarhus through workshops and interactive sessions. The conference sold out, housed more than 2000 people from all over the world. We’ve reached 58 million potential readers worldwide, but most importantly we gave our guests a unique experience.
